Description
SharkNinja is an American designer, marketer and distributor of home devices and appliances. It is based in Needham, Massachusetts, near Boston. The company's name is formed by combining its two primary brands: Shark, which mainly produces vacuum cleaners and similar devices; and Ninja, which focuses on kitchen appliances such as blenders, multicookers, air fryers, and coffee makers.
History and description
Formerly established as Euro-Pro Operating LLC in 1994, the company changed its name in 2015 to capitalize on its brand names' prominence and popularity. As of 2020, it has offices in ten countries and possesses over 550 patents, selling over 150 products. The company was acquired by CDH Private Equity in 2017 from Weston Presidio and American Capital.
Products
Shark
- Vacuum cleaners
- Handheld vacuums
- Robot vacuums
- Stick vacuums (corded and cordless)
- Upright vacuums
- Steam irons
- Steam mops
- Air purifier
Ninja
- Air fryer
- Blenders
- Coffee and tea makers
- Food processors
- Multicookers
- Toaster oven/air fryer
- Cookware