Description
World Championship Wrestling, Inc. (WCW) was an American professional wrestling promotion founded by Ted Turner in 1988, after Turner Broadcasting System, through a subsidiary named Universal Wrestling Corporation, purchased the assets of National Wrestling Alliance (NWA) territory Jim Crockett Promotions (JCP) (which had aired its programming on TBS).
For much of its existence, WCW was one of the top professional wrestling promotions in the United States alongside the World Wrestling Federation (WWF, now WWE), at one point surpassing the latter in terms of popularity. After initial success through utilization of established wrestling stars of the 1980s, the company appointed Eric Bischoff to executive producer of television in 1993. Under Bischoff's leadership, the company enjoyed a period of mainstream success characterized by a shift to reality-based storylines, and notable hirings of former WWF talent. WCW also gained attention for developing a popular cruiserweight division, which showcased an acrobatic, fast-paced, lucha libre-inspired style of wrestling. In 1995, WCW debuted their live flagship television program Monday Nitro, and subsequently developed a ratings competition against the flagship program of the WWF, Monday Night Raw, in a period now known as the Monday Night Wars. From 1996 to 1998, WCW surpassed their rival program in the ratings for 83 consecutive weeks.
Beginning in 1999, WCW endured significant losses in ratings and revenue due to creative missteps, and suffered from the fallout from the 2001 merger of America Online (AOL) and Turner Broadcasting parent Time Warner (later WarnerMedia, now known as Warner Bros. Discovery (WBD)). Soon thereafter, WCW went out of business, and the WWF purchased select WCW assets in 2001, including its video library, intellectual property (including the WCW name and championships), and some wrestler contracts. The corporate subsidiary, which was retained to deal with legal obligations and reverted to the Universal Wrestling Corporation name, officially became defunct in 2017. Its headquarters were located in Smyrna, Georgia.