Description
ZoomInfo Technologies Inc. is an American subscription-based software as a service (SaaS) company based in Vancouver, Washington that sells access to its database of information about business people and companies to sales, marketing and recruiting professionals.
History
ZoomInfo was originally founded as DiscoverOrg in 2007 by Henry Schuck and Kirk Brown. It operated as DiscoverOrg until February 2019, when it acquired its competitor Zoom Information, Inc. and subsequently rebranded as ZoomInfo. Zoom Information was originally established in 2000 as Eliyon Technologies by founders Yonatan Stern and Michel Decary, and in August 2017 was acquired by Great Hill Partners, a private equity firm, for $240 million in cash.
The company acquired RainKing in 2017 and NeverBounce in 2018, and, following the rebrand, Komiko in 2019 and both Clickagy and EverString Technology in 2020.
In June 2020, ZoomInfo became a publicly traded company on the Nasdaq Global Select Market under the ticker symbol “ZI.”
In 2021 ZoomInfo acquired 3 companies: Insent (June), Chorus.ai (July), and RingLead (September).
Services and solutions
ZoomInfo is a go-to-market intelligence platform for B2B sales and marketing teams. The integrated cloud-based platform provides sellers and marketers with comprehensive information to help them find potential new customers.
ZoomInfo's data is maintained by a machine learning and artificial intelligence engine that pulls from millions of unique sources. The engine makes decisions about which data is accurate enough to publish on the ZoomInfo platform. ZoomInfo's data updates in real time, whenever a company's attributes change, like hiring new employees, changing technologies, launching new products, and opening new locations.