Description
Johnson Outdoors is engaged in manufacturing and marketing of branded seasonal outdoor recreation products that are used primarily for fishing, diving, paddling and camping.
The Company’s segments include Fishing, Camping, Watercraft Recreation and Diving. The Fishing segment brands are Minn Kota, Humminbird and Cannon. The Camping segment key brands are Eureka! and Jetboil. The Watercraft Recreation segment designs and markets canoes and kayaks under the Ocean Kayaks and Old Town brand names for family recreation, touring, angling and tripping.
The Diving segment manufactures and markets underwater diving products for recreational divers, which it sells and distributes under the SCUBAPRO brand name. The Company markets a range of underwater diving and snorkeling equipment, including regulators, buoyancy compensators, dive computers and gauges, wetsuits, masks, fins, snorkels and accessories.
