Description
Applovin is a mobile application application technology company. The Company’s software solutions provide advanced tools for mobile application (app) developers to develop their businesses by automating and optimizing the marketing and monetization of their apps.
Its key elements of its solutions are delivered through the AppLovin Core Technologies and AppLovin Software Platform. AppLovin Core Technologies is foundational technology infrastructure which powers its Software Platform and, in turn, its Apps. Its Core Technologies consist of AXON machine-learning recommendation engine, App Graph, and elastic cloud infrastructure.
AppLovin Software Platform is comprehensive suite of tools for developers to get their mobile apps discovered and downloaded by the right users, optimize return on marketing spend, and maximize monetization of engagement. Its Software Platform is comprised of three solutions: AppDiscovery, Adjust and MAX.
