Description
SEMrush Holdings, Inc. is an online visibility management software-as-a-service (SaaS) platform company.
The Company enables companies to identify and reach the audience for their content, in the context, and through the channels. The Company’s platform enables to collect data points from various domains, social media platforms, online ads, and web traffic.
Its platform also allows customers to understand trends and provide insights to improve online visibility, drive traffic to websites and social media pages, as well as online listings, distribute targeted content to customers, and measure digital marketing campaigns.
The Company’s software products offer online visibility, including search engine optimization (SEO), search engine marketing (SEM), content, advertising, competitive research, social media management (SMM), digital public relations (PR), and competitive intelligence. The Company offers products and tools to customers through monthly or annual subscription plans.
