Description
Dutch Bros. Coffee is a publicly held drive-through coffee chain in the United States. It is headquartered in Grants Pass, Oregon, with company-owned and franchise locations expanding throughout the western United States.
History
The company was founded on February 12, 1992, by Dane and Travis Boersma, brothers of Dutch descent, in Grants Pass, Oregon. The two brothers were working on their family's dairy farm when they had the idea to start selling coffee. They originally sold coffee from pushcarts around town and, by 2018, had more than 300 coffee stands in seven Western states with the majority being drive-thrus and a few walk-ins. The company began an expansion into the Southern United States starting in 2020 with locations opening in Oklahoma and Texas. At the end of 2019 it had 370 locations, and by summer 2021 the number had grown to 471.
The coffee chain serves a variety of coffees, caffeinated beverages, and other drinks including hot tea, iced tea, energy drinks, smoothies, hot cocoa, soda, and lemonade including a "not-so-secret menu".
Travis was featured on the American version of the television show Undercover Boss in 2013. The company was on the Forbes' Small Giants: America's Best Small Companies list in 2017.
The company's mantra is to "make a difference, one cup at a time". The company holds an annual "Drink One for Dane" fundraiser for the Muscular Dystrophy Association in honor of co-founder Dane Boersma, who died of Lou Gehrig's disease in 2009 at the age of 55.
On September 15, 2021, Dutch Bros. held its IPO and began trading on the New York Stock Exchange with the ticker symbol "BROS".