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NOGUEIRA Mikayla
NOGUEIRA Mikayla
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NOGUEIRA Mikayla

NOGUEIRA
Mikayla

American social media influencer

  • Date of Birth: 13 June 1998
  • Age: 28 years old
  • In the rating: #3 Influencer

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Biography

Mikayla Jane Nogueira is an American social media influencer and businesswoman. She has over 17 million followers on TikTok, where she posts beauty and makeup content. She is also the co-founder of the cosmetics brand POV Beauty.

Career

TikTok

Nogueira was employed by Ulta Beauty as a beauty advisor until late 2020. She originally created her TikTok page in March of 2020 to help her mother, a teacher, continue educating her students during the COVID-19 pandemic. Nogueira eventually participated in "The Catfish Challenge", a viral TikTok trend in which a person compares their appearance before and after makeup. That video accrued thousands of views within hours of posting. Nogueira now posts tutorials, reviews, beauty routines, promotions, and other beauty and makeup videos. In December 2020, Nogueira won the American Influencer Award for Emerging Makeup Artist of the Year. Nogueira had 4.5 million followers by March of 2021, and her following has grown to 17.4 million as of February 2026.

Nogueira was accused of faking her rural Massachusetts accent based on videos from her college career and early TikTok videos in which she had "a neutral East Coast accent". Nogueira responded that the accent heard in those earlier clips was her "customer service voice": "So over the years, I created this voice that I would use when I was on the radio or at my internship. Everyone has a customer service voice, right? So, when I first started making my TikToks, I would use my radio voice because it was professional." Viewers have also criticized many of her cosmetic reviews as misleading, including those for her own brand.

Point of View (POV) Beauty

Nogueira launched Point of View Beauty (stylized as "POV Beauty") alongside co-founder Ani Hadjinian and venture capital firm Imaginary Ventures in March of 2025. The brand initially offered five products aimed at preparing skin for makeup application, including four for the face and one for the lips. Nogueira and POV Beauty used social media marketing tactics to advertise the products, including hiring a content team, giving product boxes to creators and community members, and designing applicators to be visually appealing on camera. Sales reportedly reached $1 million in the first 7 minutes following launch, with over 100,000 people joining the waitlist for the restock. POV Beauty has since released a series of lip products as well.

Rating GlobalNY.biz

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Mikayla Moves On Beauty influencer Mikayla Nogueira is stepping into a fresh phase of life following her recent split from husband Cody Hawken. The 27-year-old social media personality shared a candid TikTok update on Friday, March 6, revealing she was getting ready to head out on a date...

Mikayla Nogueira Shares Dating Update After Split From Cody Hawken

Mikayla Nogueira Shares Dating Update After Split From Cody Hawken

Астрологический профиль РАССЧИТАТЬ

Date of Birth 13 June 1998
Age 28 years old
Gemini Zodiac sign Gemini Gemini - friendliness and practicality Gemini is undoubtedly an active sign, nevertheless, their energy and strength lacks the constant direction that is necessary in order to achieve success. Gemini sometimes cannot bring a distant goal closer, at…
Zodiac Compatibility %
Leo 92%
Libra 92%
Cancer 88%
Aquarius 88%
Sagittarius 88%
Gemini 84%
Aries 80%
Virgo 68%
Taurus 68%
Scorpio 68%
Capricorn 68%
Pisces 64%
Tiger Chinese horoscope Tiger Tiger is a born leader The tiger is usually a very undisciplined worker. People born in the Year of the Tiger are also very irritable by nature and do not like to follow others. They have problems with power and tend to challenge their superiors. Th…
Zodiac Compatibility %
Dragon 88%
Rat 88%
Horse 84%
Bull 84%
Pig 80%
Dog 80%
Rooster 72%
Rabbit 72%
Tiger 72%
Goat 60%
Monkey 52%
Snake 48%

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Horoscope Gemini: horoscope for today, horoscope for tomorrow, horoscope for week, horoscope for month, horoscope for year

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