1587 Trademark Tussle

Patrick Mahomes and Travis Kelce are making offseason headlines for a legal dispute off the field. According to a February 20 report by ESPN, the Kansas City Chiefs stars, along with hospitality partner Noble 33, are facing a trademark infringement lawsuit from footwear startup 1587 Sneakers over the name of their steakhouse, 1587 Prime.

The restaurant, which opened last year, combines Mahomes’ No. 15 and Kelce’s No. 87 jersey numbers. 1587 Sneakers, which began selling shoes in April 2023, claims the shared “1587” branding has led to consumer confusion. The company did not file for a federal “1587” trademark until October 2025, and that application remains pending. Mahomes and Kelce filed their trademark application for restaurant services in December 2023.

While the sneaker brand’s filing covers footwear and apparel and the restaurant’s applies to bar and dining services, 1587 Sneakers argues that the sale of branded merchandise by 1587 Prime blurs the line between the two businesses.

In a statement to ESPN, 1587 Sneakers co-founder Adam King said, “From the onset, we have communicated a sincere belief that there is room for mutual respect and understanding,” adding that he hopes for an amicable resolution.

The startup previously appeared on Shark Tank in 2024 but did not secure an investment from the panel, which has included high-profile entrepreneurs such as Mark Cuban.

The lawsuit arrives during a challenging stretch for the Chiefs, who finished 6–11 and missed the playoffs for the first time since 2014. Mahomes is recovering from an ACL tear suffered December 14, while Kelce has faced speculation about a possible retirement. On the January 7 episode of his New Heights podcast with brother Jason Kelce, the tight end reflected on the toll of the NFL season, highlighting the physical and mental demands of his career.