Description
Bad Boy Entertainment, doing business as Bad Boy Records, is an American record label founded in 1993 by Sean "Diddy" Combs and Kirk Burrowes.
During the mid-1990s, the label signed hip hop and contemporary R&B artists, beginning with the Notorious B.I.G. Following his commercial success, the label signed other acts, including Faith Evans, Mase, 112, Total, The Lox, Shyne and Carl Thomas. At its 1997 peak, Bad Boy was worth an estimated US $100 million.
During the 2000s, the label signed artists including French Montana, Machine Gun Kelly, Janelle Monáe, and Cassie. In 2023, Combs created a successor label, Love Records, to independently release his fifth studio album, The Love Album: Off the Grid.
